Demystifying the world's best music system.
Linn is renowned for designing and making the world’s best music systems. In 2013, its 40th anniversary year, the company launched its latest system, Exakt.
Exakt technology delivers a breakthrough in audio performance, making it the most direct connection ever made between the listener and the artist. The system takes digital streaming to a new level, challenging all pre-existing ideas of how music could and should be delivered to the customer by pushing the lossless digital signal path all the way to the speaker.
Linn commissioned Uniform to create films to communicate the complex technical detail in a clear and simple style that could translate across different international markets – for trade conferences, consumer events and online. Linn said the simplicity of the messaging and style of the films was ‘critical’. Sales of the Exakt system are significantly ahead of target.